Hi, I’m Rob.
I build practical systems that make work human — and I tell stories that remind us why it matters.
From Stories to Systems
I didn’t set out to become a coach, consultant, trainer or speaker.
I started as a journalist, publisher, and wannabe filmmaker — chasing stories about people and ideas.
Trained as a media communication scientist, I learned how to cut through complexity and share ideas people actually understand.
Then I found myself in tech — building teams, products, and eventually entire organisations. What fascinated me wasn’t just what companies made, but how people worked together to turn ideas into results.
That curiosity pulled me into leadership, HR, and the messy, exhilarating world of culture and change.
I led a start-up team once called “frighteningly agile,” built a culture voted one of the UK’s Best Companies to Work For three years running, and rode the full start-up → scale-up → sale rollercoaster.
I’ve been Vice President of Software Engineering (twice), Vice President of HR, and Head of Agility and Communication.
For the past decade, I’ve worked with companies of all sizes to help them move from idea → value — faster, smoother, and more humanly as a coach and consultant.
The Turning Point
Along the way, I learned a truth that shapes everything I do now:
Most teams have plenty of ideas — but they often struggle to turn those ideas into value.
Clarity is missing. Creativity isn’t cultivated. Communication falters. Learning slows. And without those four elements, even great ideas lose momentum.
That insight became the foundation for Cultivated — where I help leaders design systems, habits, and cultures that move ideas smoothly from concept to outcome, while creating workplaces that enrich the lives of everyone within them.
How I Work
I blend evidence-based systems with creativity, humour, and curiosity.
Whether it’s a workshop, keynote, or consulting engagement, my role is to help you learn how to think clearly, communicate simply, and act effectively.
Together we:
- Turn ideas into value
- Envision bold, compelling futures
- Cut through complexity with clear communication
- Build learning cultures that adapt and improve
- Unleash people’s creative potential
- Bake creativity into the fabric of everyday work
👉 Discover how I can help you go from idea to value smoothly and quickly.
Why I Do This
I’ve got three sons, and I want them to grow up in workplaces where:
- People matter more than politics
- Creativity and curiosity are fuel, not distractions
- Clarity beats chaos
- Learning never stops
That’s the brighter future I’m helping leaders design today.
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Keeping the Spark Alive
Creativity isn’t a side hobby — it’s how I stay sharp.
Through Creative Soul Projects, I explore learning, storytelling, and productivity through short films and reflections that bring the idea → value approach to life.
It’s the behind-the-scenes, human expression of everything I build through Cultivated — showing what it means to live and work with clarity, creativity, and care.
I also co-host Stationery Freaks, a podcast and newsletter that celebrates the tools and rituals that make creative work possible.
These projects keep me curious — and they constantly feed back into the systems, workshops, and ideas I share through Cultivated.
Communicating with Clarity
Before all of this, I trained as a media communication scientist — studying how messages move, why people misunderstand, and how to communicate ideas that stick.
That science underpins everything I write, teach, and create — from workshops to books to podcasts — all designed to help people cut through complexity and move ideas into value.
A Few More Things About Me
- Author of several books, systems and courses, including Idea to Value System, Workshop Mastery, Zero to Keynote, and Communication Superpower course 👉 See all books and courses here
- International keynote speaker (and workshop junkie)
- Recovering journalist who still loves a good story
- Film maker and publisher - a day without creating is a sad day for me
- Stationery nerd, fast-car enthusiast, and relentless learner
My Values
Curiosity. Creativity. Clarity. Communication. Playfulness. Excellence.
These aren’t just words on a wall — they’re how I work with every client.
❤️ Giving Back
Each year, 5% of all product and affiliate profits go to charity through my cultivated charity:
- 2.5% to Naomi House, a hospice for life-limited children.
- 2.5% rotating to a new cause annually.
Because every system should create value — not just profit.
Stay Connected
🚀 Buy a book, or sit a course.
🏢 Work with me
✉️ Subscribe to the newsletter
🎧 Listen to the podcast
👉 Connect on LinkedIn : https://www.linkedin.com/in/robertlambert/
📸 Daily videos on Instagram: https://instagram.com/cultivatedlabs
📸 Check out YouTube: https://www.youtube.com/@creativesoulprojects