Noise: Why Your Message Isn’t Landing at Work

Whenever we communicate, noise gets in the way. Understanding the different types of noise — and how they distort meaning — is one of the most important communication skills managers can develop.

Noise: Why Your Message Isn’t Landing at Work
Noise: Why Your Message Isn’t Landing at Work

Noise: Why Your Message Isn't Landing at Work

Whenever we communicate, we are affected by noise.

In communication theory, noise refers to anything that interferes with a message — how it's sent, how it's received, and how it's understood. Noise is everywhere. Especially at work.

The more we understand it, the better chance we have of cutting through it, landing our message, and achieving our purpose with the people we're communicating with.


Editor's note — where this sits

This essay explores noise in communication — the interference that prevents messages from landing clearly. It draws on communication theory and years of teaching this model to managers and leaders. It sits in the Wiring layer of the Idea to Value system — the layer where meaning moves between people, and where most organisational friction quietly begins.

The Idea to Value system — five layers

The map Direction & orientation Where we're going and where we are
The physics How ideas move to value Investment, activity, shipping, outcomes
The wiring Communication & meaning How clarity moves between people This article
The engine Creativity & climate The conditions that let good work happen
The flywheel Learning & craft How capability compounds over time Also relevant
Explore the full Idea to Value system →

Communication isn't as simple as it looks

It's tempting to think communication is straightforward.

You have an idea. You share it. Someone receives it. Job done.

Except that's rarely how it works. The sender has to encode an idea clearly. The receiver has to decode it accurately. The medium has to support the message. And at every stage, noise can interfere.

This explains why messages fail, why people misunderstand each other, and why "I've already explained this" is one of the most common phrases in organisations.


Where noise appears

One of the simplest ways to understand this comes from the Shannon and Weaver model of communication.

The Shannon and Weaver Communication Model
The Shannon and Weaver Communication Model

— It starts with a source — you. You have a purpose: an idea, a request, a story, a decision.
— You encode that purpose into a message.
— That message travels via a channel — conversation, email, video call, presentation.
— The audience decodes it and decides what it means — and what to do next.

Noise is anything that interferes at any point in that chain.


Four types of noise

Over time I've found it useful to group noise into four categories. This is the model I teach managers and leaders.


01

Physiological

Physical state

The sender's or receiver's physical and mental condition — fatigue, stress, hearing, energy levels.

e.g. Tired in a long meeting. Stressed during a difficult conversation.

02

Physical

Environmental barriers

External interference — inbox overload, notification noise, poor audio, distracting environments.

e.g. Email buried in a full inbox. Camera off in a video call.

03

Psychological

Mindset & emotion

Emotions, assumptions, power dynamics, and confidence — the most overlooked form of interference.

e.g. Anxiety before a senior meeting. Boredom in a long briefing.

04

Semantic

Meaning & language

Words interpreted differently than intended — jargon, ambiguity, technical language, cultural gaps.

e.g. Acronyms that exclude. Vague instructions that create assumptions.

Based on the Shannon & Weaver model of communication — adapted for organisational practice


The responsibility of the communicator

Yes, communication is a shared act. The listener has a role to play.

But responsibility sits primarily with the sender. It's on us to choose the right medium, reduce unnecessary noise, adapt our language, consider timing and context, and be in a fit state to communicate — and to help others be in a fit state to receive.

Good communication takes effort. It takes practice. And it takes awareness.


A useful reflection

When a message doesn't land, ask:

Was noise at play — and which kind? Could I simplify the message, change the medium, or shift the environment? Was the timing wrong? Was the audience too large?

Understanding noise won't eliminate communication problems. But it will dramatically improve your chances of being understood.

And in work, that makes all the difference.


The wiring

Communication Superpower

162-page workbook · PDF download

A practical workbook for developing communication as a personal capability — including how to recognise noise, reduce it deliberately, and communicate with more clarity and intent in real situations.

£21.99

Get the workbook →
The flywheel

The 10 Behaviours of Effective Employees

Free eBook · Workbook · Team workshop

A shared language for everyday workplace behaviours — including how people communicate under pressure, across functions, and in the kinds of situations where noise is highest.

Free to start

Explore the resource →